Brush Day & Night

Tooth decay (dental caries) is the most prevalent form of oral disease, affecting approximately 2.4 billion people worldwide, with 486 million children suffering from caries of their primary teeth.

However, the condition can be prevented through managing risk factors such as having a healthy diet and adopting good oral hygiene habits, including brushing teeth twice daily with fluoride toothpaste. 

Tooth decay disproportionately affects people of low socio-economic status, highlighting a pressing need for oral health interventions in communities without adequate access to education or dental care.

Image
Tooth decay
486.million

is the number of children suffering from caries of their primary teeth, making tooth decay (dental caries) the most prevalent form of oral disease.

Project goals

Teach schoolchildren and parents about the importance of twice-daily brushing with a fluoride toothpaste

Implement the 21-day programme and measure its impact on children’s oral health, hygiene and well-being

Work with National Dental Associations to leverage World Oral Health Day and raise awareness about good oral health

A sustainable solution to improving oral health and toothbrushing habits

Brush Day and Night (BDN) focuses on a 21-day programme to teach schoolchildren to brush twice daily with a fluoride toothpaste.

It also encourages children to become community advocates and spread the message of good oral health to their families and friends.

The project was launched in 2005 as Live.Learn.Laugh and carried out a broad range of oral health education activities.

It was renamed Brush Day & Night in 2014 to reflect an increased focus on improving toothbrushing habits.

Image
Brush Day and Night

Project phases

Resources

Brush Day & Night_12 years of improving oral health worldwide_brochure
Oral health for children
Brush Day & Night: 12 years of improving oral health worldwide
Brochure

The Brush Day & Night brochure includes the executive summary of the International Dental Journal supplement and an infographic, illustrating key facts about the methodology of the programme and the positive results of Phase III.

Image
IDJ

Brush Day & Night Partnership

The impact of school oral healthprogrammes on children’s knowledge,behaviour and oral health.

Brush Day & Night_10 years of partnership_brochure
Oral health for children
Brush Day & Night: 10 years of partnership
Brochure

The brochure looks at the key milestones and results over the 10 years of the programme partnership, and importantly, looking ahead at what is to come in a continuation of the campaign for improved oral health.

BD&N
Brush Day & Night phase IV summary
Brochure

The impact of school oral health programmes on children’s knowledge, behaviour and oral health.

The Brush Day and Night project is supported by:

Image
Unilever